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Category Manager Denmark & Norway.



3540 Lynge, Danmark

ID: 2443714
Indrykket for 86 dage siden

About the job

Do you have a few years of experience working as a Category Manager and looking for your next challenge? Are you a do-er that enjoys bringing structure to your work? Do you pride yourself on being a team player that enjoys analyzing data as well as connecting with the people that provide it? Then you may be just the person we are looking for!

As a Category Manger you are responsible for developing our shopper and customer understanding and enabling Danone to sell its brands and products in the optimal way creating value for our customers and consumers. You will be a critical part of the Danish & Norwegian Commercial Team. Our mission is to bring growth to our business through foundational understanding of consumers, shoppers and customers, but also from excellence in execution of promotion, pricing and in-store activation.

The role is truly in a multi-functional environment. You will collaborate with many different departments, such as Marketing, Strategy & Insights, KAM and Innovation to ensure category and customer insights are always reflected in projects and processes. The role is based in our office in Copenhagen and you will be reporting to the Head of Sales Strategy.

Your main responsibilities

  • Analysis of instore, category and shopper data for all channels in Denmark and Norway to understand market trends and identify growth potential – become the expert and bring your practical knowledge to the teams
  • Building and sharing an integrated category and shopper report for three business categories: dairy, plant-based and waters
  • Support your manager to lead and implementation category vision projects including shelf-, assortment-, & visual strategies within cross-functional teams
  • Be the voice of the market in the innovation process, including business cases and coordination of launch KPIs with KAM teams
  • Building sell-in materials for our customers in strong collaboration with the KAM teams
  • About you

    In order to be successful in this role you need to have:

  • A minimum of 2-3 years’ experience from similar positions – Category Management, Shopper/Consumer Insights, PRGM or Sales, within either an FMCG company or a well-known research consultancy
  • Solid experience from using Microsoft office, particularly Excel and PowerPoint – Power BI and Power Automate is a bonus
  • Previous experience using Nielsen Answers and preferably also using shopper data, such as GfK or Kauza
  • Fluent in English and Danish or Norwegian
  • You enjoy working independently, fact based and provide objective views of the business. You have great communication skills and the ability to make complex topic accessible for everyone. You feel at home in an international environment with diverse personalities and cultures. You can build a strong internal and external network and eagerly take the lead on your own projects. Furthermore, we see that you are reliable, accurate and have strong analytical skills as well as strategic thinking. You are also an ambitious and proactive person who likes to influence the business.

    About us

    Danone’s mission is bringing health through food to as many people as possible and we and we believe in order to do so we need a healthy planet. We have more than 100 000 employees worldwide built on three business categories: Essential Dairy and Plant-Based Products, Specialized Nutrition and Waters who all strive for our vision One Planet One Health.

    Danone Nordics & Baltics have 500 employees based in Sweden, Finland, Denmark, Norway, Latvia and Lithuania. Our brand portfolio includes many trusted brands such as ProViva, Alpro, Activia, Actimel, Danonino, Nutricia and Aqua d´Or.

    We develop healthy food choices for everyone and grow strong brands through close collaboration with our customers and consumers. We keep challenging ourselves to stay one step ahead of emerging trends and tastes.


    A career in a purpose driven and fast-moving international company. We have a performance culture but how we reach our goals is equally important as the end results. In line with our values we foster a friendly, motivating and supportive culture where everyone is a leader, no matter what your position is within our organization. We encourage an entrepreneurial mind-set by giving our employees the opportunity to drive growth of strong brands, contribute to a healthier world as well as develop professionally and personally.


    To apply to the role, click “apply” and send in your application in English no later than December 19th. Please note that we are continuously conducting interviews and the role may be filled before the last application date.


    Nutricia A/S with its registered office in Allerød (Rørmosevej 2A, DK-3450, Allerød) is the controller of personal data disclosed in the profile and in documents submitted during the recruitment process.

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