What To Expect
This is a brand new role for our team, giving you the opportunity and full responsibility for the content strategy, content roadmap for 2023 and execution of campaigns. So you need to be okay with being “ hands-on” and rolling your sleeves up to produce next-level content!
Responsibilities:
Develop, own and execute the content strategy, producing original content in various formats including blogs, guides, whitepapers, ad copy, videos and more!
Maximise the value and reach of our content by turning high-performing assets into a library of derivative pieces for use in multiple channels
Help develop standards, processes, and tools to drive greater efficiencies in how we work and operate as a cross-functional team
Stay on top of content marketing trends and bring new ideas for us to explore and test
Collaborate with the wider team at Ocean.io on messaging, content requests and strategies
Collaborate with stakeholders to develop and execute webinar content plus related materials, including promotional emails, website descriptions
Creating, managing, and executing multi-channel marketing campaigns leveraging SEO, social, inbound marketing, and email to drive customer acquisition
Requirements
Between 3-5 years content experience in the B2B world
Experience in blog writing, SEO optimisation, social media, case studies and branding to name a few
Ideally previous experience leading the content strategy for a start-up
Native level English, German is a bonus!
The ambition to really make this role your own and grow with the company!