Digital Marketing Specialist

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Are you passionate about lead generation, inbound flows, data analysis, SoMe and optimisation of the digital customer journey? And would you like to join an exciting digital growth journey and a strong and ambitious team? Then you might be our new colleague in a newly established role at Vikan.

Become our new digital marketeer
Vikan is the leading supplier of hygienic cleaning tools and systems for the food & beverage industry and other hygiene-sensitive environments. We draw on our 120 years of experience and knowledge to develop the world’s most effective customer-focused professional cleaning tools and advisory services.

We are launching several strategic digital projects and we want to work effectively with inbound marketing, lead nurture and ensuring the best possible UX. Which is why we are looking for a Digital Marketing Specialist to join our Marketing team.

Digital marketing has a very high priority in our organisation and we are a strong team who are passionate about keeping food productions cleaner and safer and about creating true value for our customers. You will become a part of a team which play an important role in executing our digital business strategy. Moreover, you will work closely with our colleagues in IT, Sales, and our Marketing team in the US.

Digital Marketing Specialist with a ‘can do’ approach
In our Marketing team you will get a job that offers a lot of responsibility and challenges and you will become a significant contributor to our strategic marketing automation project.

More specifically, your tasks will be to:

  • Work with lead generation (SQL/MQL), set-up inbound flows and nurture leads through the marketing funnel.
  • Maintain lead capturing forms to support acquisition and engagement marketing to successfully reach new customers and expand revenue growth within the existing customer base.
  • Create A/B tests and personalisation in order to improve UX.
  • Document results and market insights on different online platforms.
  • Orchestrate, execute, analyse and optimise our SoMe efforts.

Personality matters
As a person, you are motivated by creating measurable results and thrive in a dynamic and international work environment. You have experience in creating relations and managing stakeholders where you take on the role as the specialist.

You have a relevant background within tech/digital marketing. You are well-founded in digital marketing and currently in a position where you have obtained insights into various online marketing analysis tools. Furthermore, you have great technical and commercial understanding. You have solid experience from a similar position, where you have obtained experiences in working with marketing automation, lead nurturing, SoMe and continuous improvement of UX.

Join a successful international company
As an employee at Vikan you will work in a successful company with a modern, open and informal communication structure. We encourage innovation, motivation and commitment through constructive participation, a team-based management with a very flat organisational structure. Your future colleagues are proud and dedicated and the company has visions and a clear strategy for growth.

Application
Please send your application sooner rather than later as we handle applications on an ongoing basis and will fill the position as soon as we find the right candidate. Submit your application through the "Submit application" button

Vikan develops, manufactures and markets professional cleaning solutions that help keep food production and other hygiene-sensitive environments cleaner and safer. Recognised leaders in research and product development, Vikan has been setting standards in effective, durable cleaning tools and advanced services for decades. A profound knowledge of cleaning standards, methods and technologies, coupled with a unique model for co-innovating with customers, help make Vikan the clear leader in hygienic cleaning solutions worldwide.

Vikan has operated for more than 120 years and is headquartered in Skive, Denmark. Vikan is a global leader in the industry serving more than 90 countries and employing 240 employees in 9 countries. Integrity, Diligence, Ingenuity and Drive are core values in our company. Read more about Vikan at www.vikan.com

Place of work
Skive, Copenhagen or from home

If you have any questions, please contact:

Maria Dahlgaard
Marketing Director, Mobile: 42670757

Hans Erik Fischer
Partner, HR Navigator
hef@hrnavigator.dk, Mobile: 26857555

Skriv i din ansøgning, at du fandt jobbet på ofir.dk


Digital Marketing Specialist

Are you passionate about lead generation, inbound flows, data analysis, SoMe and optimisation of the digital customer journey? And would you like to join an exciting digital growth journey and a strong and ambitious team? Then you might be our new colleague in a newly established role at Vikan.

Become our new digital marketeer
Vikan is the leading supplier of hygienic cleaning tools and systems for the food & beverage industry and other hygiene-sensitive environments. We draw on our 120 years of experience and knowledge to develop the world’s most effective customer-focused professional cleaning tools and advisory services.

We are launching several strategic digital projects and we want to work effectively with inbound marketing, lead nurture and ensuring the best possible UX. Which is why we are looking for a Digital Marketing Specialist to join our Marketing team.

Digital marketing has a very high priority in our organisation and we are a strong team who are passionate about keeping food productions cleaner and safer and about creating true value for our customers. You will become a part of a team which play an important role in executing our digital business strategy. Moreover, you will work closely with our colleagues in IT, Sales, and our Marketing team in the US.

Digital Marketing Specialist with a ‘can do’ approach
In our Marketing team you will get a job that offers a lot of responsibility and challenges and you will become a significant contributor to our strategic marketing automation project.

More specifically, your tasks will be to:

  • Work with lead generation (SQL/MQL), set-up inbound flows and nurture leads through the marketing funnel.
  • Maintain lead capturing forms to support acquisition and engagement marketing to successfully reach new customers and expand revenue growth within the existing customer base.
  • Create A/B tests and personalisation in order to improve UX.
  • Document results and market insights on different online platforms.
  • Orchestrate, execute, analyse and optimise our SoMe efforts.

Personality matters
As a person, you are motivated by creating measurable results and thrive in a dynamic and international work environment. You have experience in creating relations and managing stakeholders where you take on the role as the specialist.

You have a relevant background within tech/digital marketing. You are well-founded in digital marketing and currently in a position where you have obtained insights into various online marketing analysis tools. Furthermore, you have great technical and commercial understanding. You have solid experience from a similar position, where you have obtained experiences in working with marketing automation, lead nurturing, SoMe and continuous improvement of UX.

Join a successful international company
As an employee at Vikan you will work in a successful company with a modern, open and informal communication structure. We encourage innovation, motivation and commitment through constructive participation, a team-based management with a very flat organisational structure. Your future colleagues are proud and dedicated and the company has visions and a clear strategy for growth.

Application
Please send your application sooner rather than later as we handle applications on an ongoing basis and will fill the position as soon as we find the right candidate. Submit your application through the "Submit application" button

Vikan develops, manufactures and markets professional cleaning solutions that help keep food production and other hygiene-sensitive environments cleaner and safer. Recognised leaders in research and product development, Vikan has been setting standards in effective, durable cleaning tools and advanced services for decades. A profound knowledge of cleaning standards, methods and technologies, coupled with a unique model for co-innovating with customers, help make Vikan the clear leader in hygienic cleaning solutions worldwide.

Vikan has operated for more than 120 years and is headquartered in Skive, Denmark. Vikan is a global leader in the industry serving more than 90 countries and employing 240 employees in 9 countries. Integrity, Diligence, Ingenuity and Drive are core values in our company. Read more about Vikan at www.vikan.com

Place of work
Skive, Copenhagen or from home

If you have any questions, please contact:

Maria Dahlgaard
Marketing Director, Mobile: 42670757

Hans Erik Fischer
Partner, HR Navigator
hef@hrnavigator.dk, Mobile: 26857555

Skriv i din ansøgning, at du fandt jobbet på ofir.dk


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